How Adding an SSL Certificate Benefits Your Business

Have you added an SSL certificate to your website yet? Adding an SSL Certificate benefits your business in many ways. It can improve your website’s security and protect your customer’s data. In addition, it can improve your Google search ranking and also ensure people can still visit your website.  Below we go into more detail on the benefits of adding an SSL Certificate to your website.

SSL Certificate Benefits

1. Improve Your Website Security

An SSL certificate adds a layer of protection to your website in order to protect it from hacking. It encrypts and secures data on your site. Think of it as sealing a letter in an envelope prior to posting it. When you add an SSL, your website address will start with HTTPS instead of HTTP. This added ‘s’ gives visitors to your website more protection against hackers.

2. Improve Your Google Search Ranking

You can also improve your Google search ranking by adding an SSL certificate to your website. Google is now prioritising websites that have SSL certificates in their search results so, adding one can give your ranking a boost. SSL certificates give websites more security and protection, therefore, your site is considered safer for visitors, so Google is prioritising them.

3. Prevent Your Site Being Marked Unsafe by Google

Google has recently announced they will be flagging websites without SSL certificates in their Chrome web browser. If your potential website visitor is using Chrome and visits your website, they might get a message that your website is not safe. This will mostly affect websites with contact forms where visitors are required to enter data. They could decide to flag other websites without contact forms in the future.  The new General Data Protection Regulation being implemented in the UK in June 2018 might affect their policies in this area.

Setting up an SSL Certificate

We can help you set up an SSL certificate on your website if you’d like to improve the security on your website. We can arrange the purchase of your SSL certificate through your hosting provider and get it all set up for you! Get in touch to see how we can help!