WEBSITE CASE STUDY EDINBURGH
Blackhall Podiatry
A website redesign for an established Podiatrist clinic in Edinburgh to make bookings and source treatments easier
Who they are:
Podiatry clinic in Edinburgh
The problem:
Despite a strong reputation, the website wasn’t supporting new patients effectively. Treatments were difficult to find, information was spread across too many pages, and some patients weren’t confident they understood services before getting in touch.
The old website
Our Approach:
We designed a calm, well-structured website that makes information easy to find and understand.
- Reorganised treatments into clear, patient-friendly categories
- Simplified navigation to reduce confusion
- Added clear calls to action at key decision points
- Created a visual style that reflects experience, professionalism, and care
The focus was on reducing uncertainty and building confidence from the first visit.
The Result:
- Services are now clearly structured and easy to understand
- The website reflects the clinic’s experience and premium level of care
- Patients feel confident before they make contact
THE NEW website
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